Articles on: Loyalty Palms

How to Set Up the "Celebrate a Birthday" Earning Rule in Point Programm.

Learn how to configure and manage your customer points program to drive engagement and repeat purchases in your store by celebrating customers birthday.



Step 1: Access and Configure Your Points Program

  • Click Programs in the left sidebar menu, locate Points Program, and click Set up to start customizing how customers earn and redeem points.





Step 2: Add Ways to Earn

  • Under Earn points, click + Add ways to earn to set up actions—like making a purchase or signing up—that let customers collect points.




Step 3: Choose an Earning Option

  • Place an order: Earn points on every purchase.
  • Celebrate a birthday: One-time yearly birthday bonus.
  • Signup: Welcome points on account creation.




Step 4: Configure "celebrate a Birthday" Rule

After clicking on point programm of your choice, As here I clicked on the Celebrate a birthday.





Step 5: Configure the "Birthday Bash" Earning Rule

  1. Title: Enter the name of the reward action in the Title field (such as "Birthday Bash").
  2. Description: Add program details or guidelines in the Description field (such as "One-time yearly birthday bonus").
  3. Earning value: Specify how many reward points customers receive on their birthday under Points awarded.




Step 6: Configure Customer Eligibility, Status, and Icon

  1. Customer eligibility: Toggle on to limit points based on customer groups, choosing whether to Include customers in this group or Exclude customers in this group (such as the Bronze tier).
  2. Status: Set the rule status to Active or Disabled to control whether the birthday reward is live for customers.





Step 7: Save and Create the Rule

  • Summary review: Check the Summary panel on the right side to verify all your configured settings, rules, and conditions for the birthday reward.
  • Create rule: Click the Create button in the top right corner to save and launch your new earning rule.




Step 8: View Active Rules

  • Manage existing rules: View your successfully created Celebrate a birthday rule listed under Ways to earn, where you can click Edit to modify it anytime.







That is a preview of the customer widget where users can view their available points and click options like Earn points to complete actions.





Thank you.

Updated on: 26/08/2026

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