The Links Analytics & Performance section in Shortly – Affiliate Marketing

The Links Analytics & Performance section in Shortly – Affiliate Marketing provides a clear overview of how your trackable links are performing. It helps Shopify merchants understand which links generate traffic, sales, and revenue, allowing better optimization of affiliate campaigns and marketing strategies

By analyzing these metrics, you can quickly identify high-performing influencers, campaigns, or links and make data-driven decisions to increase conversions.

Key Metrics Explained

Clicks

The number of times users clicked your trackable link.

Product Views

How many product pages were viewed after someone clicked the link.

Add to Cart

The number of times products were added to the cart from that link.

Checkouts

How many users started the checkout process.

Orders

The number of completed purchases generated through the link.

Total Revenue

The total sales amount generated from all tracked links.

Average Order Value (AOV)

The average value of orders generated through the links.

Link Performance Table

Below the summary, you will see a list of all your trackable links.

Each link shows:

• Name – The name you gave the link
• URL – The trackable link you share
• Clicks – Number of clicks on that link
• Orders – Orders generated from that link
• Revenue – Sales generated from that link

You can also edit, copy, delete, or view details for each link.

Extra Tools

Search

Quickly find a link using the search bar.

Sort

Sort links by newest created or performance.

Export

Download the analytics data for reports or analysis.

Why It’s Useful

This page helps you quickly see:

• Which links bring the most traffic
• Which campaigns generate the most sales
• Which influencers perform the best

Using this information, you can focus on the marketing strategies that work best.

Updated on: 11/03/2026