📁Shopify Influencer Campaign Tracking in Shortly: Internal Groups for Links, Analytics & Revenue

The Groups feature in Shortly helps you organize, track, and compare your marketing efforts—whether it's by influencer, campaign, region, or product launch.

✅ Why Use Groups?

Use Groups to:

• 📊 Track multiple influencers in one view
• 🔄 Batch-manage campaigns easily
• 📈 Analyze performance at the group level
• 🔗 Easily share stats with influencers or internal teams
• 🔍 Compare different marketing pushes side by side

➕ How to Create a New Group

1. Go to Apps > Shortly – Affiliate Marketing > Internal Groups
2. Click Create New Group (top right)

3. Fill out the group details:

• Group Name (e.g., Influencer Set #1)
• Group Description (optional but helpful)
• Group Image/Icon (optional – makes it easier to identify)

4. Click Create

🔗 How to Add Links to a Group

Follow these steps to add links to a group in Shortly:

Method 1: Add to Group During Link Creation

1. Go to Create Trackable Links.
2. Enter all the necessary link details (Landing Page URL, Custom Alias, etc.).
3. On the summary screen after the link is created, click the purple folder icon that says "Add Link to Group."

A list of your groups will appear. Click on the group you want to assign the link to.
That link is now assigned to the group instantly.

Method 2: Add to Group Later via Internal Groups

1. Go to the Internal Groups tab in the Shortly sidebar.

Click View Details on the group where you want to add links.

2. Click ➕ Add Link to Group (top right corner).

3. From the list of your links, click Add to Group on the one you'd like to assign.

✅ The selected link will be added to the group and tracked accordingly.

To remove a link from the group, click Remove Link from Group.

📊 View Group Performance

From the Internal Groups dashboard, each group displays at-a-glance performance stats:

• 🔗 Links – Total links in the group

• 👀 Clicks – Total clicks generated

• 🛍️ Orders – Number of tracked orders

• 💰 Revenue – Revenue attributed to this group

Click View Details for in-depth analytics:

🧾 Export and Share Group Data

Easily share data with your team or partners:

• Click the Export button to download performance data for the whole group.

• To export individual link data, click the export icon next to that link.

Perfect for sharing insights with influencers or evaluating campaign performance.

🧠 Pro Tips

Use groups to:

• Segment by influencer tiers (e.g., micro vs. macro influencers)
• Track seasonal campaigns like Black Friday or Holiday Sales
• Separate internal campaigns from external affiliate efforts

Updated on: 05/06/2026