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# Shortly Announcement Bar for Shopify: Discount Bar vs Custom Bar Explained


# 📢 **Shortly Announcement Bar for Shopify: Discount Bar vs Custom Bar Explained**

## Overview

Shortly provides two types of announcement bars to display promotions and messages on your Shopify landing pages:

1. **Discount Announcement Bar** – tied to discount links
2. **Custom Announcement Bar** – fully customizable, specific to individual links

This guide explains the key differences and how to set them up.
---

## 1. Discount Announcement Bar

### How to Use:

1. Add your **Landing Page URL**
2. Add a **Custom Alias**
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_1rdw2sv.png)

3. Choose the **Discount** option:
   
* Use a **Shopify coupon** you've already created
     ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_3kc7c3.png)
   
* Or set a **percentage** or **fixed amount** discount
     ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_7dw19s.png)

4. Click **Create**
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_mzjt42.png)

5. **Copy the link** and open it in your browser
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_7fj0ci.png) 
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_17r6wu5.png)

> 🔎 A discount announcement bar will appear on the landing page showing the applied discount.
---

### Customization Options

1. Go to **App Settings > General**
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_yl4rzd.png)

2. Scroll to the **Announcement Bar** section
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_18zjzjc.png)

**✅ Enable / Disable**  
* Toggle the switch to activate or deactivate the bar  
* Optional: check the box to show the discounted price in the bar

**⏳ Countdown Time (Minutes)**  
* Add a countdown timer to create urgency  
* Min: 0 | Max: 10 retries

**📝 Coupon Bar Text**  
* Customize the message displayed

**🎨 Color Picker**  
* Match the bar's color with your brand

**📍 Position**  
* Choose to display the bar on the **top** or **bottom** of the page

**💾 Save Changes**  
* Click **Update** to apply your settings

| ⚠️ This bar is applied globally to all discount links.
---

## 2. Custom Announcement Bar

### How to Use:

1. During link creation, enable **Custom Announcement Bar**
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_10liqqc.png)

2. Customize the following:
   
* **Background color**
   
* **Text color**
   
* **Icon**
   
* **Position** (top or bottom)
   
* **Main text and subtext**
   
* **Add a timer**

3. Click **Create**
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_1roujh1.png)

4. **Copy the link** and test it
   ![](https://storage.crisp.chat/users/helpdesk/website/-/a/9/5/5/a9552c769f21a000/image_10tkyav.png)

| ✅ The custom announcement bar is unique to that specific link and gives you full creative control.
---

## Key Differences

| Feature | Discount Announcement Bar | Custom Announcement Bar |
| ---- |
| Linked to Discount Code | ✅ Yes | ✅ Yes |
| Fully Customizable | ❌ Limited | ✅ Yes |
| Add Subtext | ❌ No | ✅ Yes |
| Add Custom Icons | ❌ No | ✅ Yes |
| Applies to All Discount Links | ✅ Yes | ❌ Per Link Only |
| Add Timer | ✅ Yes | ✅ Yes |
---

## Conclusion

* Use the **Discount Announcement Bar** when you want to apply and highlight Shopify discounts quickly.
* Use the **Custom Announcement Bar** for full design control and link-specific messages.

Both features are designed to **increase conversions** and **create urgency** on your Shopify store.